EthoScanFor Brands

For Brands

Get your products featured on EthoScan

EthoScan recommends certified cruelty-free brands to shoppers at the moment they decide to switch away from a product that doesn't meet their standard. If you're certified cruelty-free, we'd love to feature your full catalog — free.

Why get featured

Reach shoppers at the switch moment

When someone views a product that fails their cruelty-free or vegan standard, your certified products appear as the alternative, with a direct link to buy.

Featuring is free

We don't charge brands to appear, and there's no placement to buy.

Ratings can't be bought

We only recommend independently certified cruelty-free brands. Verdicts come from certification and public evidence, never from payment. This is the whole point of EthoScan, and we won't compromise it.

Two ways to get featured

Send us your product feed

Easiest

The Google Shopping feed you already use for ads (CSV or XML) works perfectly. Email it to hello@ethoscan.com — or a link to your hosted feed — and we'll load your full catalog. We just need product name and page URL; price and image are a bonus.

Install the extension and browse

Add EthoScan and browse your own product pages for a few minutes. Every page is added to our recommendation engine automatically — name, link, current price, image. If the panel doesn't appear on your site, click the leaf icon once to activate it.

Who qualifies

We feature brands that are independently certified cruelty-free (Leaping Bunny, PETA Beauty Without Bunnies, or equivalent) and, where applicable, whose parent company doesn't change that status. If you think you qualify and aren't showing up, email us — we may just need to add you.

Ready to get featured?